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Consultancy

Drawing on years of experience in developing new ecologies for dance, launching multiple innovative performance products, and driving financial sustainability in the sector, Jamiel Devernay-Laurence offers strategic consultancy across the performing arts.

 

From artistic development and programming to audience engagement, marketing, and philanthropy, he helps organisations maximise both their creative impact and financial potential.

Tailored packages available for companies, institutions, and projects — from single-session advice to long-term strategic partnerships.

Artistic Development

​Guiding companies, educational bodies, and projects to strengthen artistic vision, creative quality, and programmatic excellence. Services include:
 

  • Creative strategy and artistic direction

  • Choreography advisory and repertoire guidance

  • Artist mentoring and performance evaluation

  • Company strategy targeting both macro and micro goals

Marketing & Sales

Supporting companies, projects, and organisations to grow their audience, increase engagement, and maximise revenue. Services include:

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  • Integrated marketing strategy across digital, social, and traditional channels

  • Brand development, positioning, and messaging

  • Audience research and engagement insights

  • Ticketing strategy, sales optimisation, and partnership development

Philanthropy & Fundraising

Developing sustainable funding strategies and donor engagement plans. Services include:

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  • Philanthropic strategy and campaign design

  • Sponsorship acquisition and management

  • Fundraising initiatives for productions, companies, or festivals

Financial Strategy for the Arts

Providing insights and tools for financial sustainability in performing arts. Services include:
 

  • Budgeting, structure and revenue modelling

  • Cost optimisation and operational efficiency

  • Strategic business planning for productions and touring

Producing & Curation

Supporting the design and curation of performance programmes, festivals, and artistic seasons to maximise impact, audience reach, and strategic goals. Services include:
 

  • Programme structuring and sequencing

  • Artistic curation for events and festivals

  • Audience-focused content planning

  • Access to a wide network of live and digital content providers

Contact

Reach out today and work together.

Jamiel@JamielLaurence.com

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